Guajillo2016

Design a new brand for Street food, workshop on SUPSI.

Overview

This project was realized in the SUPSI workshop supervised by Andrea Anner and Martina Perrin, both Graphic Designers with their own graphic design annerperrin studio, they came especially from Berlin and Zurich to carry out the creation of a new brand for a street food.

I focused on creating a Mexican food brand, by inventing the coordinated image (Logo and pattern) and the various merchandising applications.

My Role
• User Research
• Brand Identity
• Illustrations

Logo and pattern Guajillo

Menu Guajillo

Transport food packaging

Paper bag

Drinks and spices

Table set